15 questions to
Create A Strong Customer Profile
looking to boost sales, increase brand loyalty and drive growth? in this highly impactful guide, Uncover insights to build a three-dimensional customer profile to do just that. These learnings will enable you to create more effective marketing initiatives, hyper personalized communication, and tailored experiences that deeply connect with your audience.
Amy
Kapolnek
meet our founder & CEO
Amy Kapolnek is the visionary behind the fwrd group, a NYC-based boutique consulting firm specializing in development and growth strategies for indie and established brands in beauty, wellness, and consumer packaged goods. With 16 years of experience as a marketer and strategist, she's made a significant impact by rebranding Olay with Procter & Gamble, launching Gucci Beauty with Coty, and scaling medical aesthetic spas with AIREM Modern Beauty Rituals.
Amy's influence extends beyond boardrooms as a frequent Contributing Editor and Panelist, sharing her insights on topics ranging from beauty to business. Committed to championing and supporting women, Amy serves as a Business Mentor for female leaders and budding entrepreneurs. As she builds upon her successful career, Amy continues to shape the industry with her unparalleled expertise and unwavering commitment to innovation.
SAve $100 on 1:1 Strategic advising with amy kapolnek
In this 60-minute consultation with Amy, receive high level strategic guidance on long-term strategies that position your brand to expand profitability and global presence.
Consultations can include, but not limited to:
- Yearly or go-to marketing plan and initiatives
- Key marketing strategies, such as DTC growth strategy, wholesale strategy and customer acquisition strategy
- Brand and/or marketing strategy
- Business plan, such as business development, scaling strategy and investor pitch decks
Reg. $499. First time clients only. offer valid through 2/11.
$299